Honest Ads: more than 50 Years of Advertising Industry Self-Regulation

In the advertising industry, companies have remained at a higher level over the past 50 years. In response to the increasing pressure and criticism of consumerism over the past decade, the ad industry created an independent self-regulatory mechanism in 1971 that could stand the test of time and technological innovation.

The 18th anniversary of the advertising industry’s self-regulation system on May 18 joins the founders of what former government commissioner Robert Pitofsky calls “the best example of self-regulation in American industry. to talk about why this system works, the challenges advertisers and regulators have faced over the years, and the unforgettable moments in the history of advertising that we will not soon forget and what we want, we can.

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