6 Ways to Do Good as a Business During Times of Crisis:
Entrepreneurs around the world are currently asking the same question.
How can I help you?
We have learned that humanity grows in times of crisis.
There are thousands of companies around the world that want to make a positive impact. If you are one of them, we have put together a list of ways you can help.
Things don’t have to stand still, only from an ethical point of view. Remember, there is a reason this is a list. It’s not that you can mark everything in the list, but you can see the available options and choose the best option for your business.
You don’t have to be the superwoman or the man who saves all day. You can make the entrepreneur meaningful to them, their employees, and their company by doing good for the world.
Here is a list of 6 ways to do well as a business right now.
1: Create a new complete list
Your company may not have a significant offer right now. For example, a personal trainer may not have offered home exercises. But now it’s a whole other story. They can offer all of their clients home exercises through live broadcasts or video calls. Your clients love to keep practicing and the coach keeps working.
What offer can you make based on your existing products?
2: Distribute products for free products
If you have a business that currently has relevant products, you can give them away for free for a period of time. On DigitalMarketer, for example, we offer access to our paid Lab subscription until the end of March. Marketers around the world looking for ways to stay productive at home can learn from certificates and courses normally reserved for members.
What product can you give away for free to help people?
3: Create the products the world needs right now
Some companies are in a place where they can manage their product range and make much-needed products like hand sanitizers, fans, and masks. Wantable, an online platform for personal stylists, transforms your warehouse into a mask shipping center. With the help of volunteers, they send sewn masks to their warehouses, inspect their quality, and then distribute them to hospitals and people in need.
Do you currently have the ability to make much-needed products?
4: Work for a good cause
Not all companies have a product that adapts well to the current global situation, which is understandable. For these companies, that doesn’t mean they have to close until the right time to resell. Instead, they can work with a charity to give a certain percentage of profits to the charities that are relevant at that point over a period of time.
What charities can you work with?
5: Provide support and guidance
It is understandable that not all companies can offer products for free or have access to facilities that can manufacture products such as hand cleansers and face masks. However, each company has an email list of customers who seek support and guidance during this period. This is not permitted to distribute your COVID-19 campaign list, this is an opportunity to help your customers in a way you’ve never done before. This may be what you need right now to connect with charities, job boards, webinars, and more.
What are your customers’ biggest weaknesses at the moment and what are they working on?
6: Create a place for the community
While everyone has the same experience in one way or another, we all have very different experiences. E-commerce companies are wondering how to manufacture and ship their products abroad. Marketers ask their peers how their messages and campaign structure change. Entrepreneurs are trying to figure out if they can survive the next few months. Because your customers are all the same, you can do the best for the world right now by creating a community around them. A Facebook e-commerce group that talks about ways everyone can find out how to get products, a Slack Marketing group that offers great COVID-19 messages, and a Zoom call for business owners to talk about what they do. to ensure long service life.