Intranet Efficient Alternatives in 2021

Intranet Definition, Disadvantages and More Efficient Alternatives:

Intranet is a software solution used to share corporate information and resources with employees. In addition, intranets are used to facilitate teamwork, strengthen overall internal communication efforts, and strengthen corporate values.

What is an intranet?

We can think of the intranet as a smaller, more private version of the Internet that only employees of organizations have access to. The intranet is reserved for the organization and its employees and is normally, as it should be, strictly protected from unauthorized access.

Over the past two decades, the intranet has become a popular way to share information and communicate more effectively. The intranet can provide users with many different features, such as centralized document storage, personal forms, and social networking tools.

As the intranet connects different parts of a company and allows employees to share information, more sophisticated solutions have emerged.

So intranets are dead and what are your alternatives?

Are intranets dead?

Intranet can be used in many ways and for different reasons. The two most common reasons for using the intranet are:

• more effective corporate communication and collaboration between employees and

• easier access to documents and information.

How a company uses the intranet depends on the organization’s needs, desires and challenges.

However, because intranets have been around for decades, they have many disadvantages compared to modern solutions designed to improve employee engagement and advocacy. According to the survey, only 13% of employees use intranets daily.

So should we consider intranets obsolete? Do you still offer value? What are some modern intranet alternatives?

Find out why most employers use more effective advocacy and communication tools with employees.

Intranet Disadvantages

When there were no other tools to connect employees in an organization, intranets seemed to do the job: improve communication between employees. However, employers are slowly moving towards new solutions aimed at improving employees’ work experience. Generation Y and Generation Z now want to use easy-to-use, intuitive, and fun communication tools.

Here are some reasons why organizations are moving from intranets to new solutions.

1. Expensive and timely implementation

Intranet can be very expensive and time-consuming to implement. Older intranet software is often complicated to use. Therefore, all employees must understand all the resources available to use them effectively.

Requires long and complicated employee integration caused by non-intuitive intranet interfaces.

In addition to implementation, intranets must be maintained regularly. Many companies even have full-time employees who manage intranet updates, server updates, network maintenance, system updates, and customizations.

2. Complexity and large administrative burdens

Intranets have a reputation for being complicated and complicated. As a result, employees feel overwhelmed.

Additionally, intranet users often have administrative burdens that cost more time. IT professionals often need to be heavily involved in the installation, configuration, and management of workplace intranets.

3. bad user experience

As intranets are not very intuitive to use, the user experience suffers. As a result, employees struggle to use intranets so they can really simplify their work and access relevant information.

Employees today are used to social media apps and expect the same technology experience they use in the workplace. As modern workplaces are highly digital, it’s important to optimize your employees’ digital experience!

4. Low user adoption

Poor user experience results in low usage rates. We all know how important user experience is in keeping them engaged and active. A study by Prescient Digital Media shows that only 13% of employees connect to the intranet every day, while 31% say they never do.

The intuitiveness of your workplace technology can get in the way or make it difficult for your employees to engage with it. Also, many intranets don’t provide a very good mobile experience, even for employees.

5. Time-consuming search for information

While intranets are designed to be easier and faster to find, too much external information can cause serious problems. Transferring excessive amounts of disorganized information can be counterproductive and create confusion among employees.

In addition, if the information is not organized and cannot be easily searched, employees can miss important information and reduce productivity.

6. Decrease in employee productivity

Poor intranet user experience leads to reduced employee productivity. Furthermore, if information cannot be easily explored and found, employee productivity decreases, and intranets have the opposite effect.

Finding information should be an intuitive process that is easy for employees to complete. However, many intranets are unable to provide personalized employee experiences and consolidate user-relevant information and documents.

7. For internal use only

Generally, intranets can only be used for internal purposes. In other words, employees cannot share content with third parties or social media.

This is a big drawback of the intranet because companies that encourage the sharing of external content have a much higher ROI for content marketing.

8. The employee’s lack of defense

With employee advocacy being one of the most productive ways to increase brand awareness and generate new leads and candidates, many organizations are now looking for employee advocacy solutions that can also help employees become brand ambassadors.

Because intranets can only be used internally, many employers are shifting employee advocacy and engagement to more modern communication platforms.

If you have employees who want to share interesting content about your company and make your brand known, shouldn’t you give them permission to do so?

9. It is difficult to measure success and effectiveness

Most intranets do not have robust and useful analytic modules. Therefore, professionals cannot measure the effectiveness and performance of internal communications.

According to the IABC, 60% of internal communication specialists do not measure their methods and strategies. This is shocking, as communication in the workplace has a significant impact on employee engagement, motivation, and success.

10. Lack of creativity and fun

Modern workplaces look for a fun organizational culture. According to studies on creativity in internal communication, 93% of communicators recognize the importance of creativity in providing content to employees. However, only 6% believe it is being used to its full potential.

For example, only 20% of employers use gamification in internal communication, but half plan to use their organizational communication strategies more.

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