Grab your User by Acquisition Strategy with Mobile Video Campaigns

For application developers, building and launching an application is only half the battle. Getting loyal and engaged users is the key to a program’s long-term success. As competition in today’s application ecosystem increases, it becomes increasingly difficult to obtain high-quality users in an economical manner. As mobile video changes the landscape of in-app advertising, campaigns based on award-winning video channels are attractive and unique because they add value to users in exchange for their involvement.

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