Companies from all major sectors are trying to solve the problem by directing social web conversations to digital assets of the enterprise, where they can start building user engagement and seize new opportunities to attract interested users.
The collection of social media content is the premise that you do not really need to write or produce all the content you post.
Composition content :
It is about finding content that your audience finds important or useful and repositioning it in a way that suits your organization and audience.
To compose your audience’s content, browse through your email newsletters, search social media, follow relevant hashtags or other keywords, and sign in to Google Alerts for relevant terms.